Louise F. Cochrane, CPA, EA
“Numbers make sense to me. The numbers never lie.”
Before opening her practice, Louise spent close to 10 years in public and private accounting at small, regional and Big Four firms. Louise feels her background in both audit and tax makes her more analytical and enables her to look at the numbers differently, ask questions differently, and relate to her clients differently.
Though she possesses impressive credentials, clients enjoy Louise’s energy, candor and approachability. “I want to have trusting relationships. I want to sit down next to clients, rather than across from them, and actually explain what’s going on, so they can make better decisions next year,” Louise says.
When clients hire Louise, they often get more than they bargained for. A natural-born networker, Louise enjoys building relationships and acting as a client advocate. “As long as I know the numbers, and I’m good at the numbers, then the fun part is talking to clients, hearing about their stories and learning about their work. I try to find other areas that they haven’t looked at, like estate planning or financial advising. But there are other things, like linking my clients up with coaches or bankers—other fun ways to help them grow and be more successful.”
Outside of work. Louise is a seasoned traveler. Her husband and three children share the travel bug and with relatives and friends sprinkled across the globe, they enjoy adventuring to new destinations.
Cari Chase joined the team just before Christmas of 2021. Cari is my right hand lady who will be helping me behind the scenes with information requests and easy to answer emails. Cari is originally from Chattanooga, TN and currently residing in Ringgold, GA. Outside of work Cari enjoys spending time with her family, cross-stitch/embroidery, and baking.
Shahrzad joined the team in the Spring of 2021. Shahrzad and Louise worked together for almost three years at Deloitte Tax before Louise left to start this practice. Shahrzad is Louise’s Tax Lead and will be assisting with tax preparation and information collection. Shahrzad is originally from Houston, Texas. Outside of work Shahrzad enjoys hiking, yoga, traveling and exploring parks with her dog Hugs.